walkitout (walkitout) wrote,
walkitout
walkitout

Searching blogs for "Macmillan" "Amazon" and "boycott"?

I think that's what happened to land the commenter on yesterday's post who thought I was boycotting Macmillan and hadn't paid any attention to the details (that it didn't mean anything, that it was Macmillan and B&N, that it was specifically over the availability of Preston's _Impact_ at B&N for $8.87 for the Nook while simultaneously not available at Amazon, and I ended it when it showed up at Amazon for the same price -- and all that happened _before_ the idiot commented).

I think there are a bunch of people out there looking for people who are not happy about Macmillan's part in this and contemplating avoiding them. I like PNH too much to _seriously_ advocate boycotting Macmillan, but more importantly, me boycotting Macmillan would have _zero_ impact. I did a detailed analysis of my last 12 months of book purchases on- and off-line, and I buy vanishingly few Macmillan books and most of those are bought used. If Macmillan disappeared tomorrow or two months ago or a year from now, _I would not notice_. Kinda like how it wouldn't mean anything for me to boycott Wal-mart or K-mart or Sears. If you don't shop there anyway, you can't impact them by "voting with your dollars". You already have.

But doesn't that matter? Way more than any crap going on with the pricing of e-editions while the book is in hardcover? I recognize that Macmillan is in sad shape, but I don't think that can be laid exclusively, or even primarily, at Amazon's door. Next up: an analysis of the current NYT Hardcover Fiction and Non-Fiction bestsellers (the top 15 of each).

Fiction: OWNED by the big 6. 4 each from Penguin, Hachette and Random House. One each from Simon & Schuster, Harper and Macmillan.

Non-fiction is a little more interesting: 1 Eagle/Regnery (more on that), 1 Disney/Hyperion, 4 Harper, 3 each Penguin and Hachette, 2 Macmillan, 1 Random House

I remember Regnery. At the time I remember encountering them (as a huge fulfillment problem), they were an independent that had a bunch of different names and didn't answer the phone. Since then, they've been bought by Eagle, which also does some periodical stuff. They are politically conservative, and I don't mean like the Domino's guy is conservative -- I mean their content is all conservative.

And may I just say, goddess does Malcolm Gladwell sell. I mean, I _knew_ that, but geez. No wonder no one tries to make him look more conventional for book outings. I can only imagine the services Hachette deploys to keep him happy.
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