Anyway. While I was at Bloomberg Businessweek, I got sucked into this:
which is a _great_ title. Sort of a duh thing: you should raise prices if you have a lot of business (I keep trying to convince people of this, and people act like I'm saying something shocking -- and remember, I'm the person who schedules vacations to avoid crowds). It's sort of a duh article, right up until this line:
"If Apple (AAPL) is really serious about winning affluent customers, it will split up its checkout lines the next time it has a hot product."
That is a head scratcher. No one thinks AAPL needs to work at winning affluent customers; the open question is how much of the low end/total share is going to be carved off below them by Droid and Microsoft. More to the point, the Apple Store doesn't have checkout lines. Whoever is helping you will also take your payment. There is no, okay, you have the product you want now go wait in another line. One suspects this person has never been in an Apple Store. All very strange.
At some point, I should probably blog about where new products are successfully introduced these days, vs. the mid 20th century (new products are typically entering in the luxury market and working their way down, versus entering in the middle and moving in both directions). Maybe later.